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🎧 NEW EPISODE 🎧 From Monastery Life to The Steve Jobs of Leather: Curtis Matsko of Portland Leather Goods - EP69
Oct 16, 2025

🎧 NEW EPISODE 🎧 From Monastery Life to The Steve Jobs of Leather: Curtis Matsko of Portland Leather Goods - EP69

From living in a Zen monastery to running one of the biggest leather brands in North America, Curtis Masco has mastered the art of burning it all down to build something better.

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 Inside Commerce Roundtable San Diego 2025: A Behind-the-Scenes Tour of the Best DTC Event

Oct 02, 2025

🎧 NEW EPISODE 🎧 Inside Commerce Roundtable San Diego 2025: A Behind-the-Scenes Tour of the Best DTC Event


From the packed registration line to the speaker’s lounge with ocean views, they take you along for the ride, chatting with founders, operators, and marketers who make this industry tick.

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 The DTC Playbook to Live Shopping Success on Whatnot
Sep 25, 2025

🎧 NEW EPISODE 🎧 The DTC Playbook to Live Shopping Success on Whatnot

In this episode, John Roman takes us inside BattlBox’s journey on Whatnot and lays out his live shopping playbook step by step.

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 How to Avoid the Most Expensive Mistakes First-Time eCommerce Founders Make
Sep 18, 2025

🎧 NEW EPISODE 🎧 How to Avoid the Most Expensive Mistakes First-Time eCommerce Founders Make

First-time founders, listen up: the quickest way to set your money on fire isn’t ads...

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 The Four Pillars of a Successful eCommerce Business: How to Launch, Scale, and Win
Sep 11, 2025

🎧 NEW EPISODE 🎧 The Four Pillars of a Successful eCommerce Business: How to Launch, Scale, and Win

What does it actually take to launch and scale a brand that doesn’t flop? Hint: it’s not just cranking ads or slapping up a Shopify store.

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 COGS: The Secret Fuel Behind Explosive DTC Growth
Sep 04, 2025

🎧 NEW EPISODE 🎧 COGS: The Secret Fuel Behind Explosive DTC Growth

What happens when a Harvard neuroscience grad turns CPG founder? You get a crash course in scaling from scrappy DTC beginnings to national retail shelves.

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 ASOM Updates: Behind the Scenes of Business and Life
Aug 28, 2025

🎧 NEW EPISODE 🎧 ASOM Updates: Behind the Scenes of Business and Life

We're getting real about what we've been up to and what it actually takes to scale in eCommerce and SaaS. Spoiler: it’s not cranking out products.

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 The Queen of Pet eCommerce: Redefining the Industry Through Innovation
Aug 14, 2025

🎧 NEW EPISODE 🎧 The Queen of Pet eCommerce: Redefining the Industry Through Innovation

This week’s guest? Natalie Youn, the woman who turned dog potty problems into a multi-brand, self-funded empire.

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 What Meta Won’t Tell You: The eCommerce Metrics Founders Should Actually Track

Aug 07, 2025

🎧 NEW EPISODE 🎧 What Meta Won’t Tell You: The eCommerce Metrics Founders Should Actually Track


A wake-up call for any founder chasing growth without understanding their numbers..

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 The Evolution of a 32-Year American Manufacturer: The TigerTough Story - EP58
Jul 31, 2025

🎧 NEW EPISODE 🎧 The Evolution of a 32-Year American Manufacturer: The TigerTough Story - EP58

What does it really take to grow a durable, niche-first brand from a small town in Minnesota... and keep it made in the USA for over 30 years?

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 How to Validate Your eCommerce Product Idea Without Spending a Dime
Jul 17, 2025

🎧 NEW EPISODE 🎧 How to Validate Your eCommerce Product Idea Without Spending a Dime

What does it really take to launch a successful eCommerce product in just 30 days... without blowing your budget?

ASOM Pod
ASOM Pod
🎧 NEW EPISODE 🎧 How to Get Your First 1,000 eCommerce Customers Organically - EP55
Jul 10, 2025

🎧 NEW EPISODE 🎧 How to Get Your First 1,000 eCommerce Customers Organically - EP55

We're breaking down what it really takes to acquire your first 1,000 eCommerce customers—organically. No paid ads. No magic tricks. Just strategy, consistency, and a whole lot of community building.

ASOM Pod
ASOM Pod
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